The Archives
A TRIP DOWN MEMORY LANE WITH SOME OLDIES BUT GOODIES THAT ARE STILL CLOSE TO MY HEART.
A small budget doesn't have to limit the creative mind. Check out this fun self-promo developed for Ten Adams.
My role: concept, storyboarding, copywriting, video research, selecting videos + imagery, creative direction of required shots needed for video, VO auditions, negotiations + record, music negotiations + edit, direction of production with team.
When does a hospital become more than a hospital? When it understands the nation's best care extends well beyond just a 'place'. A superior place for healthcare is about a vast network of physicians and staff working together to make healthcare better. It's about making exceptional health attainable for patients.
My role: Concept, pitch, development, production, vendor bid package + selection, estimates, working with production company and VFX company to execute idea, storyboarding, copywriting, working with location scout to find perfect spots on-location in Cincinnati, casting, wardrobe + prop direction, VO selection + directing VO session, music research + selection, as well as on-site creative direction + post-production creative direction.
Want to take a trip behind-the-scenes? Check out my 'making of' blog post for Ten Adams here.
With more than 100 locations The Christ Hospital Health Network is Caring Above All — All Around You.
My role: Concept, pitch, bid package development, led the vendor selection process + estimates (production + VFX), vendor award, storyboarding, copywriting, casting, wardrobe + prop selection, pre-production with production company and location scout, VO selection + directing VO session, music research + selection, on-site creative direction + post-production creative direction with VFX company.
Take a peek behind the scenes — check out my blog post for Ten Adams here.
A fun little series developed for Witham Health Services to cross-sell women's services with other services at this great little hospital. Television + video were components of a larger campaign (see portfolio) that included the use of QR codes to direct users to MyWitham.com (routed to Witham's YouTube channel) so they could see more of the story (the videos).
My role: concept, pitch, storyboarding, copywriting, vendor bid package, estimates + selection, patient interviews prior to shoot, wardrobe + prop direction, pre-production, schedule development, development of interview questions for video, creative direction on-location, which included both still photography for print + TV execution + video production, including conducting the interviews, VO auditions + direction of VO session, music research + selection, post-production with both still photographer, animation house + video production company.
